What's the greatest innovation from the phone company lately? Texting? I think that's the last big thing they came up with. And it kind of sucks. Have you ever tried to text someone and they just, "I didn't get your text?" You can't prove that, like, there's no verification whatsoever. There's no acknowedgement path, you could just lose your phone, people are texting on an old number, you have no way of letting them know the new number, it's a terrible service.