I want to be a better blogger. Not just as a means to an end (though having a consistent audience would be nice) but as an end unto itself -- I want to be good at this, and I want to do what I can to master and advance the medium. But it's difficult to work out how to do that on your own. Fortunately, I didn't have to. I've had Bloggers Boot Camp, by Charlie White and John Biggs, sitting on a shelf in my room for about a month now, and this weekend I finally got around to reading it.
It's a great book -- it's clear, conversational, and highly informative. The 1000 word a day rule I've been using comes from this book (I got it from the Boing Boing review last year, when I found out the book exists) but there was a whole bunch of other stuff I had no idea about. (Did you know that Google Analytics is a thing?)
So, Bloggers Boot Camp gets a definite thumbs-up from me. (I'm not sure about the star rating. I keep giving things fives. Maybe I need to read crappier books?) If you're just getting into blogging, I recommend it.